Monthly Archives: May 2019

This post originally appeared on The Moodie Davitt Report, our content partner. CDF-Sunrise Duty Free’s new eight-boutique luxury beauty concept, inaugurated at Beijing Capital International Airport Terminal 2 on May 16, offers a compelling template for other retailers and airports to adopt, according to the brand houses involved. As revealed in The Moodie Davitt Report’s exclusive […]

Concerns surrounding intellectual property (IP) theft by Chinese companies is certainly not a priority exclusive to the Trump Administration. In early May, the French luxury powerhouse Louis Vuitton officially brought action against Belle International Holdings, a Hong Kong-listed Chinese footwear company, accusing it of infringing upon the design patent of its widely popular “dad” sneaker from […]

This post originally appeared on Jing Travel, the Business of Chinese Cultural Tourism, our sister site.  The Metropolitan Museum of Art (The Met) isn’t known for being a marketing innovator, but when it comes to capturing the attention of Chinese consumers, the storied institution is increasingly embracing unorthodox strategies. For this year’s Met Gala, an event […]

The future of luxury is a hot topic these days, and answers can seem hard to come by. Asking the right questions, such as, “How heritage brands can appeal to a new generation willing to drop a cool grand on a pair of sneakers?” or “What’s the value of traditional brick and mortar stores in […]

This year’s BrandZ Top 100 Most Valuable Chinese Brands report saw Alibaba leapfrog Tencent for the title of China’s most valuable brand, and more importantly, the combined brand value of the Top 100 grew over the year by a healthy 30 percent to $889.7 billion. Commissioned by WPP, a creative transformation company, and based on […]

Click to download The post Keeping it Social – What to Consider When Implementing a WeChat Social CRM Strategy in China (sCRM) appeared first on Jing Daily. Source link

In October 2016, LVMH acquired a majority stake in the German high-end luggage brand Rimowa, while also appointing Alexandre Arnault as its co-chief executive. The youngest scion of magnate Bernard Arnault, Alexandre has proceeded to transform the suitcase company by blending heritage and exclusivity with modern design elements, as well as collaborations with high-profile brands […]

Content is no longer king on WeChat. As WeChat evolves, and more content creators join the platform, users are becoming more and more selective on what they read. Since November 2015, the “open rate” on WeChat articles has decreased from an already low 17 percent to 6 percent, according to data gathered by social media […]

Following the launch of the first edition of the R3 Celebrity Index — a monthly ranking of China’s most influential celebrities on the country’s most important social media platforms, from Weibo and WeChat to Toutiao and Baidu — Jing Daily and the global consultancy is co-releasing the April list: April R3 Celebrity Index. Photo: Courtesy […]

“We are seeing a new generation of consumers… that cares more than ever about the social and environmental impact of the purchase,” says Anisa Kamadoli Costa, Chief Sustainability Officer at Tiffany & Co. and Chairman of the Tiffany & Co Foundation. “It is only natural that in the case of luxury jewelry, people want to […]