Why FOMO is Shaping the Luxury Market Now More Than Ever

There’s always one recurring theme I see in my luxury masterclasses: Luxury managers are aware that their brands aren’t prepared to be attractive or relevant to millennials today — at all. And while they struggle to adapt to changes that have already happened, the changes that are coming via Gen Z will far outpace what …

Unlocking the Potential of China’s Elite International Shopper

The UN predicted that 100 million Chinese will become travelers by the year 2020, but that number was reached in 2016 — four years ahead of schedule. Thanks to China, travel retail has transformed every actor in the airport industry, turning airports into destinations unto themselves. Data shows that what was 70 percent “impulse buying” …

WeChat Launches Short-Video Feature In Beta & More!

In “Headlines from China,” we share the biggest news stories about the luxury industry in China that have yet to make it into the English language. In this week’s edition, we discuss: WeChat Tests Beta Short-Video Feature Hang Lung Properties Reports Strong Growth in China Hong Kong Streetwear Group I.T’s Sales Slowed WeChat Tests Short-Video …

D2C Brand Perfect Diary is Disrupting China’s Beauty Market

In China, the development of D2C brands has been built on similar strategies to brands globally, however, the strategies have been adapted for the local market and focus heavily on user platforms and customer care. Perfect Diary has paved the way, becoming one of China’s first beauty disruptors. Perfect Diary is one of China’s most …

Diesel’s Renzo Rosso on Enticing China’s Generation Cool

As young Chinese consumers become more and more discerning in their tastes, many Western luxury labels are struggling to gain — or maintain — brand loyalty in China. Simply being internationally known is no longer enough and has even shown to hinder a brand’s popularity among the young and unique. Youthful consumers are seeking luxury …

What The 5G Revolution Means For Luxury Fashion

This post originally appeared on South China Morning Post Style, our content partner.  The identities of many luxury fashion brands are formed from the conceptual leadership of their founders. These histories and stories provide the foundations for modern brands’ strategic directions. However, the old rules are less relevant now, as Ian Rogers, chief digital officer …

3 Key Takeaways from McKinsey & Company’s Chinese Consumers 2020 Report

The retail world continues to be concerned about Chinese consumer spending power as implications of the trade war lingers and China’s economy remains steady at 6% growth. But McKinsey & Company, the global management consulting firm, is here to tell you that there’s nothing to worry about. Although retail sales growth has slowed, China’s consumer …

Opportunities and Challenges of the Greater China Luxury Market in 2020

On January 20, the luxury industry welcomed the 4th edition of the Luxury Symposium at Charterhouse in Central, Hong Kong. Here, over 200 decision-makers from brands and retailers in the greater APAC region gathered to learn more about the future of China’s luxury market. Hosted by the French Chamber Hong Kong, key topics included how …

Can Macau Replace Hong Kong as a High-end Shopping Destination?

Macau is well-positioned for future growth because of the Chinese government’s ambitious economic proposals. Macau’s history of shared colonial rule has led it to favor national policies, unlike Hong Kong. Nationalist Chinese shoppers prefer spending in Macau and want to punish Hong Kong for its defiance. In the past few years, the city of Macau’s …

Luxury Groups Stocks Suffer As China’s New Virus Spreads

What happened: China’s new strain of the coronavirus, which has already spread to at least three other countries and could spread further during the Chinese New Year holiday travel rush, has sent European luxury stocks tumbling, including the likes of LVMH, Kering, Richemont, and Burberry. Official reports say that coronavirus, a respiratory virus that causes pneumonia-like symptoms and that can …