A New Beauty Travel Retail Model Revealed at Beijing Airport

This post originally appeared on The Moodie Davitt Report, our content partner. CDF-Sunrise Duty Free’s new eight-boutique luxury beauty concept, inaugurated at Beijing Capital International Airport Terminal 2 on May 16, offers a compelling template for other retailers and airports to adopt, according to the brand houses involved. As revealed in The Moodie Davitt Report’s exclusive […]

Will Louis Vuitton’s ‘Dad Shoe’ Lawsuit Stomp Out Imitators?

Concerns surrounding intellectual property (IP) theft by Chinese companies is certainly not a priority exclusive to the Trump Administration. In early May, the French luxury powerhouse Louis Vuitton officially brought action against Belle International Holdings, a Hong Kong-listed Chinese footwear company, accusing it of infringing upon the design patent of its widely popular “dad” sneaker from […]

How the Met Gala Got More Than 170 Million Views in Less Than 48 Hours in China

This post originally appeared on Jing Travel, the Business of Chinese Cultural Tourism, our sister site.  The Metropolitan Museum of Art (The Met) isn’t known for being a marketing innovator, but when it comes to capturing the attention of Chinese consumers, the storied institution is increasingly embracing unorthodox strategies. For this year’s Met Gala, an event […]

Rimowa Takes on China with a Mix of Heritage and Hip

In October 2016, LVMH acquired a majority stake in the German high-end luggage brand Rimowa, while also appointing Alexandre Arnault as its co-chief executive. The youngest scion of magnate Bernard Arnault, Alexandre has proceeded to transform the suitcase company by blending heritage and exclusivity with modern design elements, as well as collaborations with high-profile brands […]

What You Need To Know

Content is no longer king on WeChat. As WeChat evolves, and more content creators join the platform, users are becoming more and more selective on what they read. Since November 2015, the “open rate” on WeChat articles has decreased from an already low 17 percent to 6 percent, according to data gathered by social media […]