The World’s Biggest Shopping Festival Shows The Chinese Shopper Still Loves America

This post originally appeared on Quartzy, our content partner. This year’s Singles’ Day shopping festival, an enormously successful Chinese e-commerce marketing effort that has grown so huge it’s practically an economic indicator, is offering one reassuring signal amid the US-China trade war. The 24-hour shopping extravaganza was created in 2009 by e-commerce giant Alibaba to […]

Luxury Brands China Gen Z Gucci Saint Laurent

In spite of their general resistance to marriage and procreation, millions of millennials have nonetheless embarked upon the adventures of family life. Yet once they embrace parenthood, their priorities and spending habits change from a focus on frivolities and leisure activities to parenting products and services. Therefore, the luxury industry came up with a contingency […]

Luxury Brands China Galeries Lafayette Happiness Science

Galeries Lafayette is making sweeping changes aimed at younger consumers’ needs for entertainment and experiences. One of the groups’ new Paris ventures is GL ANTICIPATION: a contemporary art foundation designed by OMA architects to support new actions in contemporary art. These activations will be implemented at the ambitious new Galeries Lafayette Champs Elysées and Shanghai […]

Why Luxury-Mass Collaborations are Booming in China

In 2004, the Swedish fast-fashion retailer H&M entered into a collaborative partnership with Karl Lagerfeld creating a capsule collection that was an instant success. Since then, the retail world has seen various luxury-mass collaborations, such as H&M partnering with Stella McCartney, Roberto Cavalli, Comme des Garçons, Versace, and Maison Martin Margiela or Target and Isaac […]

Luxury Brands Singles’ Day Score Card on Tmall Luxury Pavilion

What happened: The latest data from China’s shopping extravaganza Singles’ Day proves that consumption in China isn’t cooling down despite the current economic slowdown and the U.S. trade war. The inventor of the holiday, Alibaba, maintained its exceptional 10-year-track record by scoring $38.4 billion (268.4 billion yuan) in GMV (Gross Merchandise Volume) — a 26-percent […]